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One of the biggest mistakes small and medium businesses make is trying to handle everything on their own. They wrongfully believe that they are making savings that way or are scared to give away control. But, in reality, they are taking time and resources away from functions that should get their full attention and bring direct profits to their company. By outsourcing, you could actually save by using providers that have more purchasing power than you and more expertise in their domain than you ever will. Let’s take a look at some of the things small organizations should consider outsourcing.
Unless you have a massive data center with a very complex and vast network, there’s no need for you to keep an IT person on your books. The thing with IT is that it’s more about passive monitoring and putting out fires than active work. So, you’ll essentially be paying someone to twiddle their thumbs until something happens. Instead, you could work with a managed IT service that will monitor activity over your network and notify you whenever there’s unusual activity. They will also act as a gatekeeper between sensitive information and malicious actors. In addition, they can help you stay on top of updates, and even set up your network for you while providing on-site assistance.
HR and payroll are two other functions that you should consider outsourcing. HR and payroll services like G&A Partners can handle everything for you and make sure that you make no mistakes with your payroll. They can also help you recruit better, faster, and at a lower cost. So, consider handing over the HR and payroll function to a team that knows what they’re doing and has been doing it for far more years than you were active.
While you can do things like SEO or build a PPC campaign on your own, it’s usually better to work with a skilled agency instead. It will ensure that you don’t waste time and money on campaigns that are bound to fall flat or go overboard with your budget. You also don’t need to work with an agency forever. You could hire a team to handle PPC at the beginning, for instance, and learn from their strategies so you can build successful campaigns on your own later on.
Keeping a web designer in-house is usually a waste of money, even if they maintain the site. A website doesn’t need 24/7 attention and there is really no need for you to hire someone when you could hire an expert team to build and maintain the site for you. You’ll need to hire a good team that will be transparent with what they’re doing, however. Also, get some basic knowledge of web design and maintenance yourself so you can conduct small tasks and understand what the people you hire are doing.
If you are conducting any of the tasks we just mentioned in-house, then you should strongly consider handing them over to the experts. This will make your operation leaner and more efficient while allowing you to concentrate on what matters the most.